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The Nordic Institutional Super Angel

We invest in camels — ambitious, resilient startups using technology to solve real business problems. Guided by data and discipline, we back capital-efficient companies that grow steadily and sustainably. We partner with founders who put customers first, build toward profitability, and combine humility with relentless grit.

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the gorilla way

Backing camel founders to build resilient growth and smart exits.

In venture capital, attention often gravitates toward a small number of high-risk, high-reward bets — the potential unicorns. Outside that spotlight, many promising founders are left without the capital they need, even though they could build thriving, sustainable businesses with the right support. Gorilla was born to change that.

 

Our approach is simple, but different: we invest in camels — capital-efficient, tech-enabled startups solving real problems with customer focus and a realistic path to growth. We typically invest before product–market fit, backing founders who are ambitious yet humble and resilient.

We back ambitious yet pragmatic founders who keep their feet on the ground and steer their own ship. Our model is probability-based and disciplined — always built with the realistic positive exit in mind, regardless the size.

It’s about progress, not promises. Growth must be step-by-step, funding tied to milestones, and premature scaling avoided at all costs — because adding fuel to a machine that doesn’t yet work only destroys optionality.

 

The result: more founders realizing their potential, more companies reaching sustainable growth, and reliable returns for investors.

Who we invest in?

We back founders solving real problems with technology, growing sustainably, and staying laser-focused on customers. We value curiosity, conviction, integrity, and true entrepreneurial spirit. No egos, no shortcuts, just real work.

  • 1. You’re Capital Efficient

  • 2. Your focus is on the Business rather than your Product

  • 3. You’re in the Market Now

  • 4. Your team has the Competencies needed to execute your Business

  • 5. You understand the Customer Problem

  • 6. The valuation of your company is in line with your progress

  • 7. Your company is controlled by those who execute daily

  • 8. You are based in Finland, Sweden, Denmark or Estonia

by the numbers

Gorilla by the numbers